Written by / Muhammad bin Abdat
Our country’s clubs suffer from a lack of financial support, as their allocations from the state do not meet all their requirements, especially the big clubs with achievements and popularity. They need to continue their presence and strong presence in the central competitions for financial liquidity in a large way.
Where the resources of some of them may not cover the recruitment of a player or players to support the football team’s shape. That is why some commercial groups have been supporting and sponsoring some clubs, such as the Al-Kbous group that supports the people of Sana’a, the Thabet Shabab Al-Jeel Brotherhood companies, the Jamaan Wahda Sana’a group, Hael Saeed Al-Saqr and other clubs that receive support from commercial companies And of course, in exchange for some publicity and advertising. Be with the merchants (God is in God’s will), and this is her right in return for supporting the budget of this or that club. But that some clubs participate in tournaments organized by commercial groups and do not take a single penny while they are in dire need for that, this indicates a weak understanding and culture of those who run these clubs, while those groups exploit the participation of clubs in their tournament and promote it for free in a commercial intelligence that reduces it to great selfishness.. in the world Collectively, today sport has become a great goal for capital owners, as it exploits the masses of clubs, sponsors tournaments, and pays participating clubs large sums of money in exchange for putting on the colors of the teams’ jerseys the logo of the trademark of those companies or groups sponsoring the tournament. Certainly, clubs benefit from all of this, and find double support for what the state offers..It is natural for commercial companies to be keen to support tournaments in the region or region in which their business is active. It has its own masses and popularity not to accept participation in tournaments sponsored by companies without taking a fee and financial support to help it in its activities and its preparation for official benefits.. By the way, clubs participating in tournaments sponsored by institutions or companies have different criteria for the support allocated. A club determines an amount for it according to its status, presence, and popularity..For example, in Saudi Arabia or Egypt, the sponsoring companies give the leading clubs such as Al-Hilal, Al-Ittihad, Al-Nasr, or Al-Zamalek and Al-Ahly, amounts that far exceed what other clubs receive, and so on in the right to television broadcasts. And the reputation, presence and strength of this or that club within the framework of the surroundings of its region or its homeland and in accordance with the propaganda and advertisement of the tournament, which will be followed by many in the region in which these groups and commercial companies are active. A gain other than a van that bears the trademark of this commercial group or that .. This is considered the height of mathematical administrative stupidity while prohibiting the summit of cunning and commercial intelligence .. Who does not know except that between the seller and the buyer God opens